Do It Yourself Couture in 2010
LONDON - We’re happy to give the Strawberry thumbs up to eco fashion brands like Studio Jux, Monkee Genes, Lu Flux and Kuyichi. But going one stage further and recycling old clothes to make your own fashion is even better for the environment. That’s why we stand behind the new series of books being brought out by London based DIY Couture. Check out their website for

Hey hey it’s the Monkee Genes
LONDON - We all know brands like Kuyichi make beautiful, eco friendly jeans but we’ve also stumbled across another awesome denim fashion label, Monkee Genes. Organic and ethical brand, Monkee Genes, was devised in 2006 by the people behind Road Denim. Monkee Genes is the first jeans label to achieve the Soil Association organic standard and the Global Organic Textile Standard (GOTS). This guarantees
Win a Kuyichi Jacket!
Strawberry Earth stands for an ideal earth. What would your Strawberry Earth look like? We’re inviting you to think creatively and describe your ideal earth to us in front of the camera at the first Dutch Environmental Film Festival.
The two people with the most original, inspirational, funny, moving messages will win an awesome Kuyichi jacket made out of recycled plastic bottles. So don’t be shy, get in front of the camera on 5 and 6 June and tell us what your Strawberry Earth is!















